Today, with an email
1 click collectedComplex personalization the same email for everyone
of attention, at best
They land on your homepage,cart empty.They have to find what they want alone.
Catalog → Shoppable video → Cart
With Pulp’in.
Click inside the video. This is exactly what your customer sees.
What changes
No more searching.Their products are already there.
Complex personalization the same email for everyone
of attention, at best
They land on your homepage,cart empty.They have to find what they want alone.
Native personalization a different Story for each person
of active browsing
They reach your store,cart already filled.All they have to do is pay.
Same campaign, same send, same day.
Two different videos, built from your catalog.



GORHAM DOWN — Down vest €495.00
GORHAM GLOSSED — Puffer jacket €595.00At scale
Generated at the same time.
15,000 contacts, 15,000 different videos.
How it works
Five minutes on your side. Pulp’in reads your products and generates the videos, with your colors and your fonts.
Shopify, or a simple product file. Prices, visuals and links come through on their own.
5 minutes once and for allOne video for each of them.
Automatic nothing to doFrom your usual emailing tool, or with a simple link you can drop anywhere.
Email website, ads, social, QR codeAfter the send
One record per recipient: what they watched, what they passed on, and the next message that follows.No pixel, no cookie: the customer tells you directly.
New collection campaign · 2,400 recipients
Budget shopper Viewed yesterday at 6:42 pm
purchase very likely
Zoom out, and every individual signal feeds your next campaign.
Sample data
What you can do with it
Abandoned cart, welcome, new collection, inactive customer… Connect your catalog once and Pulp’in builds the right video for each contact.
Abandoned cart



The products left in the cart become a personalized video. One contact, one video, not a generic email with the same visuals for everyone.
Full-outfit cross-sell



The customer builds an outfit piece by piece from your catalog. Every choice reveals product affinities you can use in your next campaigns.
Reactivation & CRM update



A customer gone for months gets a rediscovery video with the new arrivals that fit them. Their profile updates as they make their choices.
Collection launch



AW or SS launch: the video presents the collection as an interactive editorial. Every contact sees the pieces that resonate with their history.
VIP preview



Your best customers get a preview video: exclusive access, favorite pieces, early reservation. Generated in minutes from the catalog.
Social proof reactivation



The customer compares the catalog bestsellers with their own preferences. Light gamification that generates affinity signals for your CRM.
Smart cross-sell



After a purchase, the video suggests add-ons from the catalog and detects the adjacent universes that interest the customer. Fewer intrusive emails, more relevance.
Lifestyle discovery



A feed of editorial lifestyle visuals pulled from your catalog. The customer likes the moods that speak to them: emotional segmentation with no questionnaire.
Full-outfit upsell



The customer picks an occasion (evening, office, weekend) and the video builds a complete outfit from the products you have in stock.
Every moment has its video ready. You pick the scenario, the design, and you send.
Pricing
A trame is a campaign scenario. Start with the one you need, then add a pack of trames as your usage expands.
Choose only the ones you need.
Test with your content
Address one specific challenge
Cover the entire journey
Your constraints, our foundation
Shopify, Klaviyo, or any other tool through a connector or API. A view is a video opened by one recipient, not a send.
Each trame is a separate subscription. Start with the one you need, then add more as your calendar grows.
Questions
No. They are generated from your catalog. No shooting, no editing, no script to write.
Yes. Runway show, making-of, creator content, campaign film: import them and Pulp’in builds them into the Stories, with your products clickable on top. Your footage, our engine.
No. Pulp’in plugs into them. You keep your emailing tool and your store, and you send back to them what the customer revealed in the video.
A product file, a feed or API access is enough. Shopify is the fastest route, not a requirement.
On your store, with your checkout and your payment methods. The products chosen in the video follow the customer all the way to payment.
Five minutes to test it. You create an account, you import your catalog, you generate your first video. No call with us, no credit card.
To take it to production, a Pulp’in expert handles the connection to your emailing tool and your CRM. One conversation is enough and you have nothing to install: we fit into your flow, you keep your habits.